Collecting and trading art and valuable memorabilia have been known for centuries. Some pieces are transferred from generation to generation, and their value rapidly increases. Authenticity and exclusivity are the backbones, providing real value to the art and collectibles industry. People are willing to pay high prices for objects (even…

Veracity Protocol provides unit-level product identification non-invasively, adding strong levels of security to various external elements. It offers a highly accurate and a speedy identification and authentication system, using just a simple camera. — External security elements are being used everywhere — to trace goods, verify products, or identify objects. You can find them on labels and packages in many industries such apparel, pharmaceuticals, and automobile manufacturing. They have been mass adopted by consumers, often in the form of QR codes or barcodes.

Today, almost every transaction happens through digital devices. What does that mean for the luxury sector? — Almost 80% of luxury sales now are digitally influenced in some way. Digital transformation is a strategic imperative for every luxury brand to survive and thrive in an increasingly competitive and volatile consumer world. For luxury brands, digital presence is an incredibly important part of an omnichannel strategy. Digitalization helps…

Traceability is the capability to track and trace all stages of a product’s lifecycle, from the purchase of raw material, production, to final sale. As product quality standards have continued to improve in recent years, traceability has become a necessity across nearly every industry. …

The adoption of cryptocurrency has exploded over the past year as the pandemic shook up the world as we knew it and drastically increased the value of digital payment systems. One side effect of this “crypto-rush” was a tangential rise of interest in NFTs, or non-fungible tokens. …

Veracity Protocol’s smart technology is easy to use, fast, and 100% tamper-proof. — Radio-frequency identification (RFID) is an embedded technology that utilizes electromagnetic fields to identify and track tags attached to objects. An RFID tag contains a tiny radio transponder, radio receiver, and transmitter. …

With the new year, FDA approval for various coronavirus vaccines has provided a glimpse of light at the end of the tunnel. However, there is still work to be done before we can fully overcome this virus. …

Veracity Protocol can verify product’s authenticity with 99.9% accuracy — without tags, chips, or markers — You can find QR codes everywhere — from a bottle of wine to a new set of tires. QR (Quick Response) codes are a type of matrix barcode that contains information about the item to which it is attached. They are often used for coupons, mobile payments, social media, smart…

Veracity Protocol detects fraudulent documents with speed and high accuracy — When we think of counterfeits, the first thing that comes to mind are the fake Gucci and Nike products that we see online or in vendor stalls on the sidewalk. …